VWA_cqa_logo_final-bWhen you purchase a bottle of Virginia wine how can you be sure it’s of the highest quality? Many can tell by tasting it or simply opening the bottle. A new way to tell if you are buying quality Virginia wine is to look for the Commonwealth Quality Alliance label.

The Commonwealth Quality Alliance (CQA) program was established to both reward and raise awareness of Virginia grown wines. They want to raise the bar of Virginia wine quality and highlight the state’s elite wines. The CQA is a quality standards initiative of the Virginia Wineries Association and is endorsed by the Virginia Department of Agriculture & Consumer Services, the Virginia Vineyards Association and the Virginia Wine Distribution Company.

Currently there are 14 wineries who participate in the program. In order to obtain approval by the CQA and Virginia wine must undergo several steps:
•A juice sample that will analyze the Brix of grapes
•A laboratory analysis of the ready-to-bottle or bottled wine
•A sensory panel evaluation of the ready-to-bottle of bottled wine

The CQA Label on a bottle of Virginia wine means:
•The wine was made with 100% Virginia grapes.
•The wine was produced and bottled in Virginia.
•The wine has been tested for quality and purity.
•The wine was produced by a CQA member winery.

Member wineries also receive benefits for being in the program:
•Bottle stickers for your CQA approved wines.
•Press release template to aid in the announcement of your winery joining the CQA. The release has space for you to provide information about your particular winery and the wines that have been selected for the CQA.
•11×17 inch customized poster to display onsite at your winery, complete with your logo and winery name. The file is designed to print in a standard printer, so this can be done in-house or at a printer.
•Tabletop display tents for you to disperse throughout your establishment, all of which contain information about the CQA and its participating wineries.
•Pocket maps that contain information about the CQA and participating wineries.
•The Commonwealth Quality Alliance Crystal, recognizing your winery’s acceptance into the CQA.

The CQA has attended several recent wine events and will be at events in the future. The events include:
•Virginia Wine Expo on February 23rd and 24th at the Richmond Convention Center
•CAA Men’s Basketball Championship on March 9th to 11th at the Richmond Coliseum. The CQA will have a table at the CAA Zone, the only area where the public can purchase alcohol during the games.
•Vintage Virginia on June 1st and 2nd at Bull Run Special Events Center in Centerville, VA.

Many wines have already been granted approval by the CQA. A full list can be found on the CQA website. The CQA program is only a few months old and wineries are joining the program each week. Overtime we expect a majority of Virginia wineries to join the program and have their wines analyzed by the CQA. To find out more about the program, the wineries participating, and updates to the list of wines approved by the CQA, visit their website. And look for the CQA label on the Virginia wine you purchase.